What is "Best Odds Guaranteed" and why you should ALWAYS take it!
Those who place regular horse racing bets are likely to have heard of the term ‘best odds guaranteed’ or "BOG". However, not everyone has heard of this, and even some who have may not fully understand its meaning. Punters need to learn about this promotion, because it is the best promotion to take advantage of when placing your horse racing bets, and can make a huge difference to your betting profit and loss.
The one thing for certain with the best odds guaranteed offer is that, if you use it, you are sure to make more betting profit compared to what you do without it. This is why those punters that do know about it are so interested in it, and why those that don’t know about it should make it their priority to learn everything there is to know.
The basics of the best odds guaranteed offer are simple, if you are with a bookmaker offering it then you will be paid out at the best odds, either the odds you take when placing your bet, or the "Starting Price" or "SP" odds. There is no catch, it works as simple as that, simply place your bet, take the odds and if the SP is bigger you will get the best odds.
There is no catch, it works as simple as that, simply place your bet, take the odds and if the SP is bigger you will get the best odds.
Here are the two ways you can benefit, and make more profit thanks to the best odds guaranteed offer, compared to a bookmaker that does not offer it.
Example 1
You place a bet on a horse at the Cheltenham Festival and take 4/1 in the morning, but the horse wins at a Starting Price (SP) of 6/1.
Without best odds guaranteed you will be stuck with the 4/1 you took, but with best odds guaranteed you will be paid out at 6/1, two points higher without doing anything different to your bet.
Example 2
You place a bet in the morning, 8/1 is available but you decide to bet at the SP. The horse wins, but the SP is only 5/1.
Without best odds guaranteed you left the price, meaning you get the 5/1 SP, three points less than the price that was available, but you didn’t take. With best odds guaranteed you will always take the price, regardless of your thoughts so you would have taken the 8/1, giving you a nice priced winner and one that is better than the SP.
If you do not currently take advantage of the best odds guaranteed offer, now is the time to find out which bookmakers offer this service with our table below. After using it for just a short time, this offer will become your best friend and you will wonder how you used to bet without it. This can make a serious difference to your betting profit, and best of all you have to do nothing different when it comes to placing your bets to take advantage of it. The best odds guaranteed offer is one of the best horse racing offers out there, so be sure to take advantage when you next place a horse racing bet.
Which Bookies offer Best Odds Guaranteed?
| Site | Best Odds Guaranteed | Link |
 Coral | yes | Sign Up Here |
 Ladbrokes | yes | Sign Up Here |
 Sportingbet | yes | Sign Up Here |
 Bwin | yes | Sign Up Here |
 BetVictor | yes | Sign Up Here |
 William Hill | yes | Sign Up Here |
 Betfred | yes | Sign Up Here |
 bet365 | yes | Sign Up Here |
Top 20 Betting Offers
Full T&Cs apply. New UK customers only. The qualifying bet should be either a single or multiple bet, start at £10, and have 1.9 or greater odds. 5 Free bets include: 1 x £10 Free bet on horse racing, 1 x £10 Free bet on football, 2 x 10 Free bet in-play, 1 x £10 Free bet Acca. Max payout – £500. 7 day expiry. 18+ only. BeGambleAware.org. | |||||
New customers only. Register (excl. 13/04/24) with WELCOME50. First bet £10+ at Evens (2.0)+ on Sports within 7 days to get Free Bets: £20 In-Play, £20 Acca & 50 x £0.20 (£10) Free Spins on Fishin’ Frenzy within 10 hours of settlement. 7-day expiry. Eligibility & payment exclusions apply. Full T&Cs apply. | |||||
18+. Play Safe. From 00:01 on 18.10.2022. £40 bonus. New customers only. Minimum £10 stake on odds of 1/2 (1.5) or greater on sportsbook (excluding Virtual markets). Further terms apply. #ad | |||||
Min Deposit: £5. Maximum Free Bet: £30. First bet with 3+ selections. Overall odds: 3.00+ (2/1). If first bet loses free bets will be credited after bet settled. 100 Free Spins on Gold Blitz credited on settlement of qualifying Acca bet. 18+. BeGambleAware.org. Bet The Responsible Way. Full terms apply | |||||
£10 min deposit. First bet mins odds 1.5 placed within 14 days of sign-up. 2 x £10 in Free Bets: valid for 7 days, free bet stakes not returned. Bet Responsibly. BeGambleAware.org. 18+ T&Cs apply. | |||||
18+ New customers only. Opt in & bet via mobile up to £40 (min. £20) on any football market at odds of 2.00+, in 7 days. Get up to £40 in free bets on selected markets. Bonuses expire in 7 days. Card payments & Apple Pay only. T&Cs apply. begambleaware.org | Please gamble responsibly. | |||||
New bettors; Code PLAY10; Wager deposit & bonus 8x; Max qualifying bet stake=initial bonus; Valid 60 days; Min odds, payment method exclusions apply;T&C apply; 18+ | |||||
18+. New Customers Only. Max one £10 Free Bet. Qualifying bets at Odds of 1/1 or greater. Paid as Bonus Token Min 4/5 Odds Req. Skrill, Neteller, Paypal not eligible. T&Cs Apply | |||||
Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. Registration required | |||||
18+ New UK+IRE Customers only. Min first £5 bet within 14 days of account reg at min odds 1/2 to get 4x £5 free bets. Stake not returned. Restrictions + Free bet T&Cs apply. | |||||
New customers place a £10 fixed odds bet at minimum odds of 1/2. Get 2 x £10 free fixed odds bets. 18+ begambleaware | |||||
18+ New UK+IRE Customers only. Min first 5 bet within 14 days of account reg at min odds 1/2 = 1 x 20 free bet. Stake not returned. Free bets expire in 7 days. Full T&Cs apply. | |||||
*New members. £10 min bet on sportsbook (ex. virtual) 1.5 min odds, settled in 14 days of sign-up. Free Bets: accept in 7 days, valid 7 days on sportsbook (ex. virtual). Stake not returned. Full Terms apply. Bet Responsibly. BeGambleAware.org. 18+ | |||||
18+ New customers only. Opt in, bet £10 at odds 2.00+ within 7 days, no cashout. Get 6x £5 Free Bets, set events at odds 2.00+. 7 day bonus expiry. Debit Card / Apple Pay payments only. Click for T&Cs. Please Gamble Responsibly. | |||||
18+. BeGambleAware.org. New accounts only. Min. £10 deposit, debit card only. Up to 50x wagering, game contributions vary, max. stake applies, 7 day expiry. See full terms. #AD | |||||
Place a bet of £10 at min odds of 1.5 and get £10 upon settlement. Further £10 Multiple token will be credited after 24 hours and a further £5 Horse Racing Multiple token and a £5 Football Bet Builder token will be credited after 48 hours. Full T&Cs apply.18+. BeGambleAware.org. | |||||
New Customers, deposit and place a qualifying bet with bet builder, min stake £5, min odds 3/1 (4.0). Receive a £10 free bet, valid for 7 days. Full Terms apply, 18+ begambleaware. | |||||
T&Cs apply. 18+ New customers only. You must place 3 x £10 sportsbook bets to qualify. Money back as free bets up to £25. Must use code welcome25afs when creating an account. | |||||
New Customers only. Deposit and bet on any Sportsbook Markets with min odds of 2.0. Get 50% Back of your first days' losses as a Free bet up to £50+£20 Casino Bonus. | |||||
New customers only. Max. one £10 free bet. Qualifying bets must be placed at odds of 1/1 (2.00) or greater. Paid as bonus token with min. 4/5 (1.80) Odds req. T&CS APPLY. 18+ |
